As someone who likes piercings and finds that they are a great way for people to express themselves. I decided to rebrand a well-known company in the industry.  The rebrand is for an after-care company for body modifications such as tattooing and piercings. Many of their products are inconsistent as they use multiple different wordmarks and logos in their assorted products. My goal was to create a simpler design that could be used in multiple products that would help become more consistent and recognizable. 
Research
Sketches
Digital Roughs
Mockups

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